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Grind and Cuppa
A modern retro coffee shop
Description
Grind and Cuppa is a fictional coffee brand identity I created to explore how design can evoke warmth, craft, and personality. The brand combines soft typography, textured visuals, and an earthy color palette to express a cozy,
grounded atmosphere, perfect for a small-batch coffee shop or an independent roastery.
How do you design a coffee brand that feels as comforting and familiar as you favorite mug, but still stands out in a saturated, trend-driven market?
I wanted to avoid typical minimal, black-and-white coffee aesthetic and instead lean into something more tactile,
soft and memorable.
Role
Design
Illustration
Logo design
Brand Identity
Credits
Christoffer Traynor-Sørensen, Graphic Designer
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