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Buns & Pattys

When mixing red and purple

Description

Buns & Pattys is a conceptual identity project exploring how bold color choices can shape the atmosphere and perception of a fast-casual restaurant. The goal was to design a visual identity that feels modern, energetic, and a little unexpected — something that draws people in before they’ve even looked at the menu.


How do you design a burger restaurant that stands out in a saturated market, while still feeling accessible and authentic?

In food and hospitality, branding isn´t just decoration, but it directly impacts how people connect with the place. I wanted to design an identity that not only grabs attention, but also builds a sense of place and appetite.

Role

Design

Illustration

Logo design

Brand Identity

Credits

Christoffer Traynor-Sørensen, Graphic Designer

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